1. 5 Ways to Be a More Efficient Designer

    August 17, 2009 by Jeff

    It’s an ugly fact of life, but time is money. To be a successful designer, you need to practice good time management – an area that often gets overshadowed by the newest web design trends, photo editing tricks, and so forth. The long and short of it is: if you’re not maximizing your time, you’re missing out on more project opportunities. To be efficient isn’t to be quick or sloppy; it is to be smart with your time. When you’re smart with your time, you can earn more money and your clients can save some of theirs. So, with that in mind, here are five ways to be a more efficient designer.

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  2. The Importance of a Quality Website

    by Jeff

    If you own a business, you need a website – a great website.

    Blunt? Yes. True? Yes. Great topic sentence? Maybe not.

    But it is the truth. Sure, some businesses can survive without having a website. They’re out there. But if you’re a small business owner sans website, you are missing out on a huge opportunity. More and more people shop online every day; more and more people hop on Google to find a local business as opposed to the ol’ Yellow Pages. It’s how the up-and-coming generations operate, and it will only tilt more and more in that direction as time goes on.

    Alright, so I’ve convinced you that a website is important (thanks to my majestic abilities as a wordsmith… no?). But here is where we enter the debate regarding “Any Old Website” vs. a “Quality Website”. Tough to define terms, but I’ll try my best.

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  3. Why Hello.

    August 11, 2009 by Jeff

    Welcome to the Paper Leaf Design & Photography Blog – or, as I refer to it, the PLDPB. Just kidding – that’d be ridiculous.

    Anyway, we are a design & photography duo (a married one at that, so if I write a poor post, it’s the couch for me) from Edmonton, AB. Our combined expertise lies in the web & print design realm, as well as photography.

    When building our new site, we decided to go with a blog for a variety of reasons. One, it’s a good way to give back to the design & photography community that has helped both of us out so much. We hope to be able to pass on some of what we learned to both aspiring designographers (my combo term so I don’t have to keep writing ‘design & photography’) and practicing designographers. Secondly, a blog is a good way for clients to learn more about us as the people behind Paper Leaf.

    So bookmark us and/or add us to your RSS feed. We’ll be using the blog to post design &  photography-based articles, tips, tutorials and more. The aim of the blog is to become a source of quality information for designers, photographers, and small business owners. We’re looking forward to building up a great source of information, and we could use your help along the way! So drop us a line or leave a comment and let us know what you’re interested in knowing more about.

    Thanks and take care!


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